There’s no arguing that Conor McGregor’s upcoming return against UFC lightweight champion Khabib Nurmagomedov at UFC 229 next month will be a smashing success.
How much of a success? We don’t know for sure.
Early indications suggest McGregor vs. Khabib will be one of the biggest events in mixed martial arts (MMA) history, if not the biggest. The demand for tickets is off the charts and UFC president Dana White already stated earlier this month that the lightweight title fight could pull in two million pay-per-view buys.
In recent comments to Yahoo! Sports, White double downed on his prediction while upping the ante for the massive superfight.
“I am confident it will do 2 million on pay-per-view,” said White, adding that he wouldn’t rule out three million for an event that is “trending as big as anything we’ve ever done.”
If McGregor vs. Khabib does three million PPV buys then this guy may actually decide to crossover to the Octagon for a rematch with “Notorious.”
In all likelihood, McGregor vs. Khabib helps UFC 229 sniff the illustrious two-million PPV benchmark that so many other UFC cards have aimed for. It will have to beat out McGregor vs. Nate Diaz 2 at 1.6 million PPV buys to get there, but it’s possible considering this is McGregor’s long-awaited return to MMA and the bad blood between the two fighters is as real as it gets.
Only time will tell who wins this massive title fight and if it’s capable of shattering all previous UFC box office records.
UFC 229 will go down on Oct. 6 live on PPV from inside T-Mobile Arena in Las Vegas, Nevada, and will also feature a co-main event clash between former UFC lightweight champions Tony Ferguson and Anthony Pettis.
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