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Dana White: UFC 223 ‘Holloway vs Khabib’ biggest trending fight since UFC 205

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Esther Lin/MMA Fighting

The upcoming Lightweight title fight between Khabib Nurmagomedov and Max Holloway may have only been booked four days ago (see why here), but it’s already trending to be Ultimate Fighting Championship’s (UFC) biggest event in the last couple of years.

That’s according to UFC president Dana White, who declared during today's (Wed., April 4, 2018) media press conference (video replay here), that the upcoming Lightweight title bout set to go down at UFC 223 on Saturday April 7, 2018 is the biggest trending fight since UFC 205.

Seriously.

“The great thing about us being able to pull this off and him stepping up is this thing is a sellout on Saturday and all the trending for pay-per-view (PPV), this is the biggest fight since UFC 205,” said White.

Of course, he could be getting ahead of himself as UFC 223 has to topple a few events that occurred after UFC 205 — which was spearheaded by Conor McGregor’s history-making win over Eddie Alvarez — including UFC 207 which marked Ronda Rousey’s highly-anticipated return.

While Rousey eventually got knocked out by Amanda Nunes in the very first round in her comeback bout (see it), the event -- which co-featured a Bantamweight title fight between Cody Garbrandt and Dominick Cruz — went on to sell 1.1 million PPV buys.

Also, UFC 214 featuring a Light Heavyweight title fight between Jon Jones and Daniel Cormier reportedly raked in 860,000 buys for what was a highly-promoted rematch of the biggest rivalry in all of MMA. UFC 205, meanwhile, brought in 1.5 PPV buys.

Anyone think UFC 223: “Khabib vs Holloway” -- which will also feature a women’s Strawweight championship rematch between Rose Namajunas and Joanna Jedrzejczyk — will surpass any of the aforementioned events at the box office?