Even the biggest and most well-known fight camps in mixed martial arts (MMA) aren’t allowed to share / use Ultimate Fighting Championship (UFC) intellectual property whenever they please. Indeed, a few powerhouse gyms found that out the hard way, as Jackson-Winkeljohn MMA and American Top Team (ATT) had their respective Instagram accounts disabled by the Endeavor-owned fight promotion for copyright infringement.
Please help. Our @instagram acct. has been disabled for the past week for posting @ufc content. We received 1 warning and never were given an email w/ official explanation or claim tix. We've always posted about our fighters and promoted the ufc events. Any help is appreciated.— American Top Team (@AmericanTopTeam) December 18, 2018
Hey us too! Let’s work together and make Instagram great again! https://t.co/WvtfN8gZcT— JacksonWinkMMA (@JacksonWinkMMA) December 18, 2018
Why so serious?
But they weren’t the only ones that felt the wrath of UFC social media police, as Black House MMA also revealed they had its was account deleted, too. However, that account actually seems to already be up and running again.
It’s nothing new for UFC to go after entities that use its footage unlawfully, but to strike well-known gyms that are solely doing it for the purpose of promoting the fighters who work for UFC — without warning or a simple phone call — seems a bit much.
Nevertheless, one can only assume everything will work itself out in the end, as Jackson’s MMA and ATT could have their accounts running again in the near future after what one can hope will be a social spanking.