Former Ultimate Fighting Championship (UFC) Welterweight king Georges St-Pierre is a missing piece in the promotional puzzle after leaving the sport behind following his victory over Johny Hendricks at UFC 167.
He's one of the greatest champions in UFC history and a guy the organization could certainly lean on to sell massive pay-per-view (PPV) cards, especially now that consensus pound-for-pound great, Jon Jones, may be suspended for two years.
So when "GSP" recently declared himself ready to return to the Octagon, the mixed martial arts (MMA) world erupted with anticipation. The hoards of MMA fans simply couldn't believe the Canadian's desire to come back.
Well, whether St-Pierre is coming back or not, UFC president Dana White still believes that he won't. Despite the former champion's intention to make the walk to the cage again, White remains unfazed.
"Georges St-Pierre will not fight again," said White during a media scrum following Friday's (July 8, 2016) UFC 200 weigh ins in Las Vegas (h/t Fight Network). "I've said that before and I'll say it again. Georges St-Pierre is done. He is retired. He will not fight again."
The outspoken White then targeted St-Pierre's mental state as a reason why he won't return.
"He doesn't have to tell me that," added White. "I've dealt with him. We've been dealing with this thing. I've been in this since I was 19 years old. I know the mentality of a fighter that wants to fight and I know the mentality of a fighter that does not want to fight."
If White had it his way, GSP would already be draped in Reebok gear. But, as someone who assesses the fight game from a realistic standpoint, White simply doesn't believe that the Canadian superstar will ever step foot inside the Octagon again, unless he's cornering someone.