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Ultimate Fighting Championship (UFC) light heavyweight titleholder Jon Jones lost one of his biggest sponsors in wake of his UFC 178 media brawl against Daniel Cormier, which took place last month inside the MGM Grand Garden Arena in Las Vegas, Nevada (replay here).
Nike is no longer in the "Bones" business.
That's according to Jones' testimony earlier today during his disciplinary hearing in front of Nevada State Athletic Commission (NSAC), where both he and "DC" were tasked with explaining their actions in front of a panel of commissioners.
As a result, Jones was fined $50,000 and sentenced to 40 hours of community service (more on that here), but escaped suspension and will not have any issue competing in "Sin City" when he takes on Cormier at the upcoming UFC 182 pay-per-view (PPV) event in January (details).
Jones joined a very elite group of mixed martial arts (MMA) fighters after inking a deal with the sneaker and apparel giant back in 2012 (see the terms of that deal here). The multi-year partnership, according to testimony presented earlier today, was worth "six figures."
And now it's worth zero, thanks to what happened with Cormier, which is probably the deterrent the commission was looking for.