The Ultimate Fighting Championship (UFC) and Yahoo!Sports have struck a deal to stream pay-per-view (PPV) events LIVE over the Internet, according to UFC.com, providing fans worldwide with opportunities to now watch the telecasts in real time.
UFC 82: "Pride of a Champion" on Saturday, March 1 at the Nationwide Arena in Columbus, Ohio, will be the first PPV available to watch under the new deal.
Here's a snip from UFC President Dana White:
"This relationship with Yahoo! is an important step for the UFC to build its global distribution platform for live pay-per-view events. We are looking forward to working with Yahoo! Sports to expand our reach and bring the sport of mixed martial arts to fight fans in every corner of the world in every possible language."
The cost of the online streams will be the same as the traditional PPV ($44.95), meaning that the buys and profits going forward could be astronomical on a global scale.
In addition, when fans purchase a PPV event on Yahoo!Sports.com they also receive 24 hours of unlimited archive viewing. To purchase UFC 82 next weekend click here.
Congrats to the UFC and Yahoo!Sports for taking the sport into the 21st Century and to an entirely new level.
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