Ultimate Fighting Championship (UFC) today (Tues., July 28, 2015) named Eric Winter as its Senior Vice President and General Manager of UFC Fight Pass, serving alongside Executive Vice President and Chief Content Officer Marshall Zelaznik, as well as Executive Vice President of Operations and Production Craig Borsari.
"Eric's unmatched experience in developing emerging programming platforms and leveraging key partnerships will be vital to the development of UFC Fight Pass," Zelaznik said in today's release. "With the continued expansion of exclusive content and the leading digital fight library in the world, UFC is excited about the future of UFC Fight Pass for our passionate fans."
Winter, named to the 100 People of Power & Influence list in 2012 by The Hockey News, was previously tasked with running the Yahoo-owned Rivals.com, a position he took after co-heading the global Yahoo! Sports partnership team, following eight years with DirecTV Sports.
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