Chatri Sityodtong is a self-made, multimillionaire entrepreneur who is best known to fight fans as the man behind Evolve MMA, the chain of martial arts academies that has the reputation of being the best in Asia.
This week sees the launch of Sityodtong’s latest project and one he believes will revolutionize the way in which martial arts is taught around the world. The first phase of Evolve University is an online university containing thousands of tutorial videos made by the team of world champions at Evolve MMA.
The next phases will introduce more tutorial videos, an enhanced technology-based interactive community platform, coursework for certifications, HD live streaming classes led by World Champions, and much more. It is a project which has been in development for more than two years and the Harvard-educated Sityodtong says he has invested a significant amount of time and money to ensure that his latest venture is a success,
"Bar none, Evolve University is the largest online university for martial arts in Asia. There is nothing in Asia even remotely close to what we have. It has been a stealth-mode, startup for the last 24 months, making thousands of tutorial videos across Muay Thai, Brazilian Jiu-Jitsu, Mixed Martial Arts, Boxing, Wrestling, Submission Grappling, Street Self-Defense, etc. I've invested millions of dollars into the project already and intend to keep investing in it. Evolve University has its own corporate offices, a large team of full-time employees, a state-of-the-art production studio, its own dedicated team of software developers, a big editing area, high-end camera and lighting equipment and high-end computers, marketing/sales departments, etc. It's a real company standing on its own two feet," he said.
Evolve MMA is home to some of the best martial artists in the world including DREAM Champion Shinya Aoki, Muay Thai World Champion Attachai Fairtex, UFC contender Rafael dos Anjos, Muay Thai World Champion Orono Wor Petchpun, US Olympic Wrestler Heath Sims, BJJ World Champion Leandro Issa, WBA Boxing World Champion Yodsanan Sityodtong, Submission Grappling World Champion Takeo Tani, Muay Thai World Champion Namsaknoi Yudthagarngamtorn, ONE FC star Eddie Ng, Submission Grappling World Champion Bruno Pucci, and many other world champions across Muay Thai, Brazilian Jiu-Jitsu, Mixed Martial Arts, Boxing, Wrestling, and No-Gi Grappling.
The Evolve Instructor Team has a staggering 1,000 years of collective championship experience and numerous world titles to its credit across all the major martial arts in MMA.
"As an entrepreneur, I am here to change the world for the better. Evolve University provides unprecedented access to world-class, self-defense knowledge and authentic martial arts to every person on the globe, irrespective of geographic location. For the first time in history, anyone anywhere in the world will be able to learn martial arts and self-defense under our decorated World Champions," he said.
For over two years, the team at Evolve University has been creating these tutorial videos, and developing proprietary software. With the launch of Evolve University, the public will finally have access to them. According to Sityodtong, the tutorials will continue to be recorded on a daily basis and added to the library potentially into perpetuity,
"Our March 15 launch is really only the tip of the iceberg of what we have in store in the future. We have some huge, exciting plans with our proprietary software. If we execute according to our business plan, then Evolve University will eventually be the most comprehensive martial arts learning experience available anywhere in the world. For our launch, we are releasing just the first batch of our online tutorial videos. It is already the largest online library for martial arts in Asia and we will be adding fresh content and videos every day," he said.
The concept of online learning has been around for a few years, but nothing of this magnitude or scale has ever been attempted in the history of the martial arts world. Evolve MMA’s own Eddie Ng is an example of a fighter who taught himself grappling using video tutorials. In the YouTube era, everyone has access to learning materials via the internet, be it through watching purpose-made demos or footage of actual fights. However, Sityodtong thinks what will set the Evolve University apart is the authentic world champion instructors across every major discipline, the production quality of the videos, the detailed curriculum, and the in-house proprietary software.
"I believe that the quality of our tutorial videos rank among the best in the world. We truly have the best people for all areas of Evolve University. All of our courses and videos are taught by the world champions at Evolve Mixed Martial Arts. Our video production quality, animation expertise, and voice over work, equates to the highest quality in the world. Equally important, our proprietary software will rank among the best in the world too. Whether you are a complete beginner, an advanced martial artist, or a professional fighter, you will learn a ton as a student of Evolve University. I really studied the online learning market from every angle - as a student, a fighter, a teacher, and a coach," he said.
Sityodtong’s career began in the financial world where he made a name for himself in New York as the managing director of a series of successful multibillion dollar hedge funds. He first started learning Muay Thai as a child in Pattaya, Thailand, fought at the professional level, and is a certified senior Muay Thai instructor under the legendary KruYodtongSenanan of the Sityodtong Camp. He also holds a blue belt in Brazilian Jiu-Jitsu under Renzo Gracie and has always been a keen practitioner of martial arts. Sityodtong feels it is only natural that his professional and personal interests should have converged in the shape of first Evolve MMA and now Evolve University,
"Martial arts has been my greatest passion in life since I was a child. I've been involved in martial arts as a student, a fighter, a teacher, and a coach. Martial arts changed my life and I truly believe it has the power to change lives for the better. Evolve University will give everyone all the benefits of martial arts such as authentic self-defense skills, inner confidence, mental strength, discipline, focus, and much more. Above all, Evolve University is making the world a safer place by giving everyone authentic self-defense and martial arts knowledge," he said.
You don’t rise through the ranks rapidly as Sityodtong did during his days on Wall Street without having a shrewd eye for an investment and sharp business instincts. Investing millions of dollars in Evolve University definitely constitutes a gamble, but the man whose money is funding this project has no doubt that it will eventually pay off,
"Mark my words, Evolve University will be a homerun success. Who doesn't want to learn under the greatest collection of World Champions in Asia?" For more information about Evolve University visit: http://www.evolve-university.com