"I never say never, but I'd have to say never. I don't think so, I don't think we'd do it. I've haven't seen too many great experiences with going public and I just don't think this is one of those businesses that we could really run the way we wanted to if we were (public). The thing we've said since day one about going public is, nobody believed in this thing. When we first bought it, started to build it, nobody believed in it. I'm talking about the business world, and now all of a sudden I'm going to take advice from these guys on Wall Street who never believed in it in the first place? I don't see it, not while I'm here anyway."
-- Ultimate Fighting Championship (UFC) President Dana White tells Dino Dogan in an interview at the 2013 New Media Expo that he has no plans of ever taking his organization public in the future. According to White, the UFC always has and will continue to be a private company owned by himself, the Fertitta brother's and a few other partners. The UFC President is in the belief that taking the organization public makes essentially no sense after the work him and his partner's have put in to bring the UFC, and to an equal extent all of mixed martial arts (MMA), all the way from obscurity to a sport right on the verge of the mainstream. White and his partners have always done things their way, and the outspoken boss has no desire to allow outsiders who don't have nearly the understanding of how the sport works to come in and give him advice on how to run his baby. Perhaps one day the UFC will go public -- White just thinks he won't be alive to see it.