Looks like Ultimate Fighting Championship (UFC) is really getting the hang of utilizing YouTube to promote major upcoming fights, in this case the UFC 148 middleweight championship showdown pitting Anderson Silva vs. Chael Sonnen. And how are they doing so?
By giving away entire fights for free, of course.
Over the course of the past few weeks, the promotion has released complete fight videos of a few of Silva's title defenses. Included among them is his epic come-from-behind triangle submission victory over Sonnen in Aug. 2010 that helped pave the way to make the second meeting between the two one of the most highly anticipated rematches in the history of mixed martial arts (MMA).
And it's just one week away, folks.