It sure is great to be king. It's even better to have one on your shorts.
It is for Ultimate Fighting Championship (UFC) Middleweight Champion Anderson Silva, at least. That's because the pound-for-pound mixed martial arts (MMA) great is reportedly set to make some serious bank when he takes on his arch nemesis, Chael Sonnen, at the UFC 148 event scheduled for Sat., July 7, 2012, in Las Vegas, Nevada.
And I'm not talking about his fight purse. No, that will actually be smaller than what he'll make just for putting the Burger King logo on his shorts on pay-per-view (PPV).
Tatame.com has the word, and the number:
The newest contract signed by "Spider" was with Burger King, a former partner, who will pay $500,000 for the Brazilian stamp their logo on the shorts at UFC 148.
For his last few fights, Silva has received a flat $200,000, which is just the number reported to commissions and doesn't include any bonuses or PPV points. Win or lose at UFC 148, Silva will make no less than $700,000. And that's just what we know about.
Watch Silva star in a commercial for Burger King right here.