CHICAGO, IL - JANUARY 28: (L-R) Rashad Evans punches Phil Davis during the UFC on FOX event at United Center on January 28, 2012 in Chicago, Illinois. (Photo by Nick Laham/Zuffa LLC/Zuffa LLC via Getty Images).
Ultimate Fighting Championship (UFC) stormed the United Center last Saturday night (Jan. 28, 2012) in Chicago, Illinois, giving mixed martial arts (MMA) fans another helping of network televised fights courtesy of its UFC on Fox 2 primetime special.
But was anybody watching?
According to estimates from FOX Sports Research, the network is "expected to win the night among Adults 18-49 by a wide margin, and may beat ABC, CBS and NBC combined in the Adults 18-34 demographic" thanks to a 2.7 household overnight rating (5 share), a +42% increase from the previous four weeks of FOX's Saturday night primetime offerings.
Here is the time slot breakdown:
Evans secured his place as light heavyweight number one contender with a five round unanimous decision win over Davis while Sonnen also booked himself for a future middleweight title fight against Anderson Silva by outpointing Michael Bisping. Weidman huffed and puffed his way to a split decision against Maia in the opening fight of the night.
For more results and fallout from UFC on Fox 2 click here.