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NFL Lockout closes one door, opens another for UFC and MMA

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Greed will imprison us all.

No one knows that better than the legions of National Football League (NFL) fans that are being held hostage right now by the owners and players inability to come to terms on an agreement regarding how to split the massive amount of revenue the league brings in each year.

They're also bickering over potential rule changes, whether or not to add a few games to each season, a rookie pay scale and many other labor disputes. All of these issues that have gone unresolved for far too long have led to the possibility of a work stoppage.

In short, by the time August rolls around this year, there may not be any professional football. But where one door closes, another one opens and there is always someone standing on the other side, waiting to walk through it.

Enter Dana White and his Ultimate Fighting Championship (UFC).

MMA is widely regarded as the fastest growing sport in the world and it's difficult to dispute that. However, they've still not fully broken into the mainstream on the level of the major sports leagues.

For years, though, they've been positioning themselves to do just that and, as CBSNews opines, their recent acquisition of Strikeforce, combined with the labor issues facing the NFL, might just be the catalyst they've been looking for:

Star-divide

As the National Football League spun into an abyss of finger pointing and legal action this past week, the Ultimate Fighting Championship made a brilliant, under-the-radar power play by acquiring Strike Force - the last remaining hurdle to unifying the sport under one organization. The UFC may appear like an upstart against the NFL powerhouse in terms of fan base, revenue and reputation, but securing absolute ownership of the elite athletes of the sport signals that Dana White and company are an entertainment force to be reckoned with. Bringing together the sport under one brand allows greater fan loyalty, more marketing opportunities and exponential revenue growth. It's a game-changer within an industry historically dominated by the NFL, NBA, MLB and NHL.

The term game-changer has been bandied about recently but it truly applies here. The UFC acquiring Strikeforce has given them the look of those previously mentioned sports leagues.

Basically, they've become a one-stop shop. There is no longer need to go anywhere else to get your mixed martial arts fix.

And because of the large quantity of disheartened NFL fans, the timing of the move was perfect. Those fans will be looking for somewhere to go for their sporting entertainment needs. They want excellence in their sports allegiance but they also want stability.

Why can't the UFC fill the void?

The answer is, they can and they will. As the CBSNews article also brings to light, the NBA is currently headed for a situation not unlike that of the NFL, one that will surely fracture their fanbase. 

Guess who will be there to feast on the remains?

(Photoshop credit to Jesse Holland)

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this actually be one of the best things to ever happen to the UFC.

KG12 is the E.F. Hutton of Mania……when he talks, people should listen. For now, I humbly take my place as the latest victim of the undefeated wrecking machine that is KG12…………….Welcome to the Bones era!!!!!

by Newfie3 on Mar 22, 2011 4:29 PM EDT reply actions  

have Sunday afternoon fight cards and we are laughing

KG12 is the E.F. Hutton of Mania……when he talks, people should listen. For now, I humbly take my place as the latest victim of the undefeated wrecking machine that is KG12…………….Welcome to the Bones era!!!!!

by Newfie3 on Mar 22, 2011 4:29 PM EDT up reply actions  

AWESOME JESSE

I have been calling for someone to to Dana White as Dr. Evil and you did a good one!

Nothing Ever Changes When Nothing Ever Changes
Use the UFC search engine to win free prizes http://ufc.searchpw.com/refer/JasonFahQ

by JasonFahQ on Mar 22, 2011 5:22 PM EDT up reply actions  

I love MMA as much as the next guy...

…but Sundays are made for football.

TFK

by TFK on Mar 22, 2011 4:32 PM EDT reply actions  

I don't think there will be much cross over.

I seriously doubt the NFL lockout will have any effect on MMA

Has a sig bet with Californication for Wiman/Siver at UFC 132
Also the Chilie Peppers suck worse than David Duchovny
Further more, I have a sig bet with Chronogata on Lesnar over JDS

by doonerthesooner on Mar 22, 2011 4:33 PM EDT up reply actions  

no crossover? how can there not be?

ALOT of football fans are also mma fans. I can see the UFC’s popularity growing big-time if there’s no NFL season. The UFC will get way more new fans and also alot of the “casual” ufc fans will become hardcore fans.

Fighting solves everything.

by Two_Words on Mar 22, 2011 4:45 PM EDT up reply actions  

I mean if your a football fan and not an MMA fan I don't see you getting into MMA because of the lockout.

I’m a fan of both sports so I don’t count. Besides this is all smoke and mirrors there will be football next season count on it.

Has a sig bet with Californication for Wiman/Siver at UFC 132
Also the Chilie Peppers suck worse than David Duchovny
Further more, I have a sig bet with Chronogata on Lesnar over JDS

by doonerthesooner on Mar 22, 2011 4:49 PM EDT up reply actions  

I agree there will be a football season...

and Im also a big NFL fan aswell.

I do see NFL fans getting into mma because of a lockout. The sport is still growing, alot of people dont understand it, or have no vested interested in outcomes because they dont know the fighters. If there’s a lockout, alot more nfl fans will start watchin another sport. maybe they’ll start going to a buddy’s house to check out the fights that all these people are talkin bout…“who’s this Jon Jones character??” All of a sudden you’re hooked. They wanna see past fights, then future fights. MMA is a sport that is easy to get hooked on. It’s not that NFL fans aren’t MMA fans, its more like they dont have time to give MMA a chance. If they’re favourite sport is gone, they will go to something else.

Most of my friends only got hooked because I watch it religiously. Now they’re hooked.

Fighting solves everything.

by Two_Words on Mar 22, 2011 4:58 PM EDT up reply actions  

I got most of my friends into it as well.

But this lockout will end before the season starts that I’m sure of so I don’t see anyone “not having time” to watch the sport. The sport will grow and prosper regardless of what the NFL is doing. As you said MMA is readily available for those who want to watch it.

Has a sig bet with Californication for Wiman/Siver at UFC 132
Also the Chilie Peppers suck worse than David Duchovny
Further more, I have a sig bet with Chronogata on Lesnar over JDS

by doonerthesooner on Mar 22, 2011 5:05 PM EDT up reply actions  

@tw. U saw wut happened last time there was a cross over.

We got TUF10. =D

Seas of blood, bury life
Smell your death as it burns
Deep inside of you
Abacinate, eyes that bleed
Praying for the end of
Your wide awake nightmare
Wings of pain, reach out for you
His face of death staring down,
Your blood running cold

by d*locc on Mar 22, 2011 6:30 PM EDT via mobile up reply actions  

schaub is doing "good" nowadays

big baby(?) had pretty good grappling but his chin is absolutely gone

Everything seems so much clearer now that bum Jon forcibly removed shogun’s dick out of my mouth. NNR for president and Tibau for FW…he’s just too small for LW

by vhw_ on Mar 22, 2011 6:48 PM EDT up reply actions  

mittrione is doing alright, too

just pull a do over but this time with lhw’s that don’t gas that fast

Everything seems so much clearer now that bum Jon forcibly removed shogun’s dick out of my mouth. NNR for president and Tibau for FW…he’s just too small for LW

by vhw_ on Mar 22, 2011 6:49 PM EDT up reply actions  

Agreed. I feel iv got a good balance of hockey on weekdays. Mma for sat and when it comes around ill have mma for sat and football for sun.

"its either going to be genius or its going to f***ing suck. Until I see the first cut I have no idea. But you know what? Neither does anybody else"

Rory 'The Waterboy' Macdonald
Thiago 'Pitbull' Alves
Yushin 'Thunder' Okami
Mauricio 'Shogun' Rua
Dominick Cruz

L@SER MANIFESTO

by HERZ on Mar 22, 2011 4:34 PM EDT via mobile up reply actions  

not to be a dick

but you are aware that your name shows up on your comments right? you dont NEED to type it

Shogun Rua, P4P best...danago called it

by magicmike on Mar 22, 2011 4:40 PM EDT up reply actions  

lol

good point magicmike.

A.K

by A.K on Mar 22, 2011 4:43 PM EDT up reply actions  

So he did win?

From the post he typed I thought he lost I didn’t see anywhere where it said whether he’d won or not and I didn’t want to be that asshole.

I bet it went something like this

Has a sig bet with Californication for Wiman/Siver at UFC 132
Also the Chilie Peppers suck worse than David Duchovny
Further more, I have a sig bet with Chronogata on Lesnar over JDS

by doonerthesooner on Mar 22, 2011 5:09 PM EDT up reply actions  

Fantastic...

Picture.

Twitter / Tumblr
Co-Founder, SGQ (coming soon!)

by Sergio Hernandez on Mar 22, 2011 5:11 PM EDT up reply actions  

My buddy heard the live action movie they are doing, they were considering Shaia LeBuff for the lead.

Has a sig bet with Californication for Wiman/Siver at UFC 132
Also the Chilie Peppers suck worse than David Duchovny
Further more, I have a sig bet with Chronogata on Lesnar over JDS

by doonerthesooner on Mar 22, 2011 5:19 PM EDT up reply actions  

i thought this thread had to do with players fighting during the lockout lol

and now, thinking about it, theres definitely a few who could…theres a ton that are athletic enough, but as far as training goes, Jared Allen trains at ACS in the offseason, and Tom Zbikowski is a pro boxer on the side

Shogun Rua, P4P best...danago called it

by magicmike on Mar 22, 2011 4:46 PM EDT reply actions  

Zbikowski is a beast of a boxer forsure
Pretty sure Cushings does a little mma training during the off season as well.

"its either going to be genius or its going to f***ing suck. Until I see the first cut I have no idea. But you know what? Neither does anybody else"

Rory 'The Waterboy' Macdonald
Thiago 'Pitbull' Alves
Yushin 'Thunder' Okami
Mauricio 'Shogun' Rua
Dominick Cruz

L@SER MANIFESTO

by HERZ on Mar 22, 2011 4:58 PM EDT via mobile up reply actions  

i believe kerney does as well

just not sure where…i think david akers is a brown belt in BJJ also

Shogun Rua, P4P best...danago called it

by magicmike on Mar 22, 2011 5:04 PM EDT up reply actions  

At least 15 million people have tuned in to Sunday night football since its inception

last year the average was 19 million. That is alot of potential sports fans to capture.

The UFC is crazy to attempt a Sunday afternoon card due to age restrictions on violence, especially on Sunday, but Sunday night is now tailor made for the UFC.

by Ulf Murphy on Mar 22, 2011 5:03 PM EDT reply actions  

Sunday nights?

nah, most people have work on Monday morning.

They dont have to switch to Sunday. If there’s no football, just stay on Sat…and they will come.

Fighting solves everything.

by Two_Words on Mar 22, 2011 5:09 PM EDT up reply actions  

Well

19 million apparently don’t mind watching football. And I only mean the free cards, not PPV’s.

If football locks out, I guarantee there is an early September Sunday night card just to see potential viewers, possibly on Labor day weekend when people can stay up and miss work the next day.

by Ulf Murphy on Mar 22, 2011 6:57 PM EDT up reply actions  

IT's not football season?

Has a sig bet with Californication for Wiman/Siver at UFC 132
Also the Chilie Peppers suck worse than David Duchovny
Further more, I have a sig bet with Chronogata on Lesnar over JDS

by doonerthesooner on Mar 22, 2011 5:10 PM EDT up reply actions  

bah, i was looking forward to become a greenbay fan

whatever, dudes

ufc has a lock down in the market, though. I’ve said before 1 week is fight night, next is live on versus, then showtime with strikeforce and come full circle with a ppv. Rinse, repeat.

in the meantime you have all your primetime, in the moment, unleashed, tuf shows to fill in monday nights and maybe, just maybe there will be room for sunday afternoon cards in cbs

Everything seems so much clearer now that bum Jon forcibly removed shogun’s dick out of my mouth. NNR for president and Tibau for FW…he’s just too small for LW

by vhw_ on Mar 22, 2011 5:35 PM EDT reply actions  

The UFC is widely regarded as the fastest growing sport in the world and it's difficult to dispute that.

Very easy to disupte mainly because UFC is not a sport nor if the NFL football is the sport and mma is the sport.

I TRAIN UFC HARD ALL DAY!!! lol fail geno fail

If you dont like drugs then dont do them.....give them to me!

by Khaos_Warrior on Mar 22, 2011 6:21 PM EDT reply actions  

HA.

Nice catch. I’m leaving it though for the marks that don’t know any better.

Forget it Donny, you're out of your element.

by Geno Mrosko on Mar 22, 2011 6:24 PM EDT up reply actions  

"marks"

Jesse is teaching you well young padawan.

by Ulf Murphy on Mar 22, 2011 6:58 PM EDT up reply actions  

NFL and NBA aint going anywhere

UFC doesnt even smell the #s that NFL and NBA bring in. I doubt it has any impact on the UFC. Networks understand NFL/NBA will be back in a flash. We will get more of Shaq vs the world,poker,womens golf and figure skating…all cheap temporary stuff.

by Budiswiser on Mar 22, 2011 7:16 PM EDT reply actions  

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