UFC will permanently change pay-per-view start times to 9pm ET beginning with UFC 129 on April 30

Ufc-clock_medium

For those of us still suffering from the switch to Daylight Savings Time, we may not get that hour of sleep back until the end of April.

That's when Ultimate Fighting Championship (UFC) will permanently shift its pay-per-view (PPV) start times to 9 p.m. ET to help attract additional East Coast viewers.

MMA Fighting confirmed the official change earlier this week.

UFC 129 will kick off the new schedule when it airs its "St. Pierre vs. Shields" telecast from the Rogers Centre on April 30 in Toronto, Canada.

Here's more:

The rationale for the decision makes sense statistically. Nearly half of the United States' population of 300 million people are located in the eastern time zone. In addition, major Canadian MMA markets in Toronto and Montreal are among six of the 10 most populated cities in Canada that call the eastern time zone home.

Of course a major shift in broadcast times isn't something to be taken lightly.

However, UFC 129, which has already sold a record-breaking 55,000 tickets, has a chance to exceed preliminary PPV estimates (or shatter them) and if so, there's a possibility it can be directly linked to the promotion's decision to shift the PPV start time.

Even if it doesn't, at least we'll get that extra hour of sleep.

X
Log In Sign Up

forgot?
Log In Sign Up

Forgot password?

We'll email you a reset link.

If you signed up using a 3rd party account like Facebook or Twitter, please login with it instead.

Forgot password?

Try another email?

Almost done,

Join MMAmania.com

You must be a member of MMAmania.com to participate.

We have our own Community Guidelines at MMAmania.com. You should read them.

Join MMAmania.com

You must be a member of MMAmania.com to participate.

We have our own Community Guidelines at MMAmania.com. You should read them.

Spinner.vc97ec6e

Authenticating

Great!

Choose an available username to complete sign up.

In order to provide our users with a better overall experience, we ask for more information from Facebook when using it to login so that we can learn more about our audience and provide you with the best possible experience. We do not store specific user data and the sharing of it is not required to login with Facebook.

tracking_pixel_5349_tracker