UFC 100 PPV buys in 1.5 million range; Dana White to jump off Mandalay Bay

Prior to the landmark centennial pay-per-event (PPV) for the Ultimate Fighting Championship (UFC), company president Dana White promised to do a backflip off the Mandalay Bay in Las Vegas, Nevada, if the show attracted buys in the 1.5 million range.
He's apparently a man of his word.
UFC 100 on July 11 must have hit or exceeded that gaudy number because White announced during the ESPN Radio 1100 Radiothon that he would be base jumping off the 39-story luxury hotel and casino, according to ESPN.com.
And he sounded dead serious.
No date or time for the stunt was mentioned in the interview; however, the annual year-end event in Las Vegas would seem like a logical choice, putting an exclamation point on yet another banner year for business.
Prior to UFC 100, it's believed that UFC 92: "The Ultimate 2008" on Dec. 27, 2008, held the company record for the most PPV buys for a single event with an estimated 1.2 million. UFC 66: "Liddell vs. Ortiz 2," which took place on Dec. 30, 2006, now falls to third all-time with an estimated 1,050,000 PPV buys.
Of course, it’s always hard to nail down an exact figure because the information is never made public; however, with all the mainstream media coverage and the historic nature of the show, it's easy to understand the many reasons UFC 100 was so successful.
UFC 100 also attracted a sell-out crowd of more than 11,000 fans, tallying a juicy $5,128,490 live gate for the promotion. It ranks second all time behind UFC 66: "Liddell vs. Ortiz 2" in Dec. 2006 ($5.3 million) as the most successful gate in the history of the organization.
Who wouldn't flip out with those types of numbers?
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64 comments
Comments
Damn! The news just keeps on coming today huh, love it, keep it coming fellas, long live MANIA and long live Holland (even though he was on team RUSH) . . . We never forget = )
by ( (Adam G) ) on Jul 25, 2009 1:00 PM EDT reply actions 0 recs
I can’t remember when this site has been this busy.
by DSmith on Jul 25, 2009 1:09 PM EDT up reply actions 0 recs
with any luck dana will miss the pool and land straight on his head on the pavement
by brendan on Jul 25, 2009 3:31 PM EDT up reply actions 0 recs
what do u guys think will happen with affliction contracts u think they will just let them go or try to sell them?
by Nor Cal Mexican (formely Philicutioner) on Jul 25, 2009 4:16 PM EDT up reply actions 0 recs
Sarah, your comment about Fedors sweaters was awesome!!! Im still laughing!
by ( (Adam G) ) on Jul 25, 2009 1:07 PM EDT up reply actions 0 recs
Sarah is a Man!!! I bet if I came on here and called myself a random girls name, then people would always agree with me and laugh at my jokes. Pretty funny, with all the sarcasm and hating that goes around this site towards practically everyone Sarah always has a bunch of losers being “nice” to her as if she is really a woman who is going to like them and ask to meet up so she can lick their balls and taint. I don’t buy it Sarah, or Howard or whatever your name is…
by JRE on Jul 25, 2009 1:46 PM EDT up reply actions 0 recs
reminds me of the end of sex drive when ians looking for “ms tasty” and that random dude comes up
by Jared on Jul 25, 2009 2:20 PM EDT up reply actions 0 recs
wow JRE sounds like you’ve had a bad experience in the past..here is a hint..look for an adams apple..
why would i not be a chick?!..i’ve got my opinions and random roast of the fighters and the fights..not everyone agrees with me..cuz everyone has their own minds to make up..
well unlike the type of people you mentioned before there are many family men (and single) on here who simply like to discuss mma, and i happen to be a woman who likes the debates and banter..
by sarah on Jul 25, 2009 3:09 PM EDT up reply actions 0 recs
hhaa jre ur so right, and they always begin it saying “sarah” b4 they answer..
by guyverbob on Jul 25, 2009 3:28 PM EDT up reply actions 0 recs
and if my damn comments didn’t stay in limbo for so long i might even be able to debate with a troll such as yourself..
by sarah on Jul 25, 2009 3:36 PM EDT up reply actions 0 recs
Seriously. I think it works the complete opposite. The women are rarely responded to and they don’t get any extra attention at all. Unless you’re smart and have a unisex or masculine handle :) .
by DSmith on Jul 25, 2009 3:40 PM EDT up reply actions 0 recs
OMG OMG OMG there’s a g-g-g-girl on here?!?!?!?
by PW on Jul 25, 2009 3:55 PM EDT up reply actions 0 recs
whatever Howard, use the old " your just a troll" line and take the attention away from yourself.
by JRE on Jul 25, 2009 4:31 PM EDT up reply actions 0 recs
Theres probably not a joke funny enough or a quip clever enough that I could say that would still have Adam G laughing from yesterday. He just likes the idea of being really good friends with “Sarah”
by JRE on Jul 25, 2009 4:33 PM EDT up reply actions 0 recs
You’re such a tool dude, ive been on this site for like 3 or 4 years and thats the first time i think i had replied to someone i didnt knows comment, it was funny, simple as that. I come back on here hours later and this is what my comment led to huh, be half as whitty as her and id comment your retarded *ss once in a while. I wont hold my breath though now that ive read some of your other posts . . . Can you even spell MMA???
by ( (Adam G) ) on Jul 25, 2009 4:47 PM EDT up reply actions 0 recs
and his sweaters are the P4P best sweaters…feeding geese while eating not 1, BUT 2, ice cream cones gets a little chilly…he might be the baddest man on the planet but everyone gets the sniffles
by McArthur on Jul 25, 2009 4:49 PM EDT up reply actions 0 recs
They ARE the undisputed best sweaters, affliction should look into manufacturing those bad boys to recoop their loses, big bucks there IMO! Fedor needs to sport one to the cage while eating a some vanilla bean in a waffle cone to his epic entry music, opponents would crap their spandex!!!!!
by ( (Adam G) ) on Jul 25, 2009 5:01 PM EDT up reply actions 0 recs
don’t get all butt hurt because I called you out! Why do you have to insult someone’s intellect as soon as your the focus of an observation? I see people making remarks to that chicks comments all the time, just like GuyverBob said they all start with “Sarah…” It’s funny to see from a guys point of view what you are doing.
by JRE on Jul 25, 2009 5:02 PM EDT up reply actions 0 recs
I’d buy a rackfull of those…my fav is the one with stripes…he should cut the sleeves off and train in one as well
by McArthur on Jul 25, 2009 5:03 PM EDT up reply actions 0 recs
They look soooo much cooler AFTER someone drops you on your head and you still beat their *SS, when you add the geese and bread crumbs . . . Damn it, my cool meter just broke, wtf!
by ( (Adam G) ) on Jul 25, 2009 5:06 PM EDT up reply actions 0 recs
I read once that they are woven from unicorn hair
by McArthur on Jul 25, 2009 5:18 PM EDT up reply actions 0 recs
Who attacks people for simply responding to someone’s post? And a lot of people reply to others directly so what’s your point? Is YOUR vagina not getting enough attention JRE?
by DSmith on Jul 25, 2009 5:23 PM EDT up reply actions 0 recs
‘wat women??’ Me. And I’ve been posting here for over 2 years.
Mac- woven from unicorn hair and by the hands of cherubs. Oh the majesty. Real men wear Cosby sweaters. God bless em.
by DSmith on Jul 25, 2009 5:38 PM EDT up reply actions 0 recs
Fn hell man how childish are some people, not just men like MMA JRE deal with it. Someone obviously can’t get over the fact that there are ladies shock horror visiting this site and contributing more than you are.
by David W-S on Jul 26, 2009 11:42 AM EDT up reply actions 0 recs
hey! leave my brother alone you rapist!!!!!!!!!!!1
by sarahs brother on Jul 25, 2009 2:39 PM EDT up reply actions 0 recs
funny thing is..my brother is a 6’ 7" gay hairdresser…so jokes on you!!
by sarah on Jul 25, 2009 4:46 PM EDT up reply actions 0 recs
NICE! this only gets better and better = ) This chick is out pointing you guys, its like comparing a Fedor sweater to a hoodie right now lol, your hoodies dont stand a chance boys.
by ( (Adam G) ) on Jul 25, 2009 5:03 PM EDT up reply actions 0 recs
wow this has really got out of hand, srry about me agreeing with him about u guys thinking sarah will like u by being nice, i don’t wanna offend anyone i was just agreeing wiht him on wat i c, if u disagree then im srry..
by guyverbob on Jul 25, 2009 5:36 PM EDT up reply actions 0 recs
if you click on sarahs name she looks like a hot ass chick to me.
by the still operator on Jul 26, 2009 1:53 PM EDT up reply actions 0 recs
Don’t do it Dana! It’s too risky!
Man, I really can’t wait to hear the numbers on the buys.
by Anthony on Jul 25, 2009 1:04 PM EDT reply actions 0 recs
My question is this. How is it possible to even break the Ortiz Liddell 2 numbers if UFC 100 was completely sold out and still didn’t beat it? To beat the Liddell Ortiz 2 numbers do they have to pick the biggest arena ever and then sell it out?
Also, I think the UFC has just gone through sufficient INCREDIBLY PROFITABLE TURNS OF EVENTS to justify paying their fighters better now. Another competitor is not only out (Affliction) but they are now going to generate even more money for the UFC. How can they possibly continue this bull$shit like $2000 to show $2000 to win for some fighters? Give me a break!
by sdow on Jul 25, 2009 1:06 PM EDT reply actions 0 recs
The Montreal events were sold out and there were 21,000 plus at them and they didnt beat the Ortiz Liddell 2. I guess it really comes down to what they charged for the tickets to that show compared to what they are charging now.
by NorthStar on Jul 25, 2009 2:47 PM EDT up reply actions 0 recs
wait till Toronto…all records will be broken
by McArthur on Jul 25, 2009 4:47 PM EDT up reply actions 0 recs
We will see how those numbers carry over to the next few cards. In the meantime…get your Chris Angel Mind freak on Dana!!!
by DSmith on Jul 25, 2009 1:08 PM EDT reply actions 0 recs
Brock vs. Fedor would smash those numbers. Fingers crossed Keeping the faith haha.
by TraF on Jul 25, 2009 1:08 PM EDT reply actions 0 recs
don’t be too sure of that… this was a rematch and it was UFC 100
by RoB on Jul 25, 2009 1:22 PM EDT up reply actions 0 recs
a hugely anticipated rematch, TUF coaches going at it, and gsp vs alves all BIG fights and pretty much all fighters the general public knows about
by randy murders on Jul 25, 2009 2:57 PM EDT up reply actions 0 recs
I don’t think fights will smash records as much as new venues ie. T.O, New York
by McArthur on Jul 25, 2009 4:52 PM EDT up reply actions 0 recs
come on Dana, keep your word. You will get nothing but props.
by Bill Maher on Jul 25, 2009 1:16 PM EDT reply actions 0 recs
This just in…
President of UFC dies in base jumping accident.
by J-Mac on Jul 25, 2009 1:28 PM EDT reply actions 0 recs
glad to know i was at number 1 and 2 best pay per view buys ever live
by bryant on Jul 25, 2009 1:42 PM EDT reply actions 0 recs
Mania, Thank you for giving us the news asap.
by mrfancypants on Jul 25, 2009 1:44 PM EDT reply actions 0 recs
Great, let’s hope Tito is there to catch him.
by charlyw on Jul 25, 2009 2:13 PM EDT reply actions 0 recs
First thing first
DANA SAID BASE JUMP NOT BACKFLIP . its on one of the ufc 100 video blog’s
to do a base jump yu need like 10 – 20 sky dives under your belt first. I doubt Dana Has even skydived ever. HES NOT BASE JUMPING OFF ANYTHING.
by 36chamberz on Jul 25, 2009 2:49 PM EDT reply actions 0 recs
Yes I knew the brock/mir,gsp/alves,hendo/bisping all on one card would be huge, I for one was never lookng more forward to an event.
by nathan on Jul 25, 2009 3:46 PM EDT reply actions 0 recs
I can’t wait for brock to smash fedor if/when he signs with the ufc!!! what a way to end 09 brock dominating fedor!!!
by fedorsucks on Jul 25, 2009 3:55 PM EDT reply actions 0 recs
off subject, but Dana is the man! I’m a video game junkie and have been playing UFC undisputed non-stop since the day it came out. Dana may have just single handedly stopped the production of EA’s MMA game. Think about it. If he is not going to let any UFC fighters sign on with EA sports and he just bought/brought all of those fighters from Affliction, the guy is a genious. I mean who “popularity wise” could they even put in the game at this point? I know there are some, but not enough to produce a quality game with. Good job Dana, and I can’t wait to buy UFC 2010 with Fedor, George and others.
by BeerMan on Jul 25, 2009 3:57 PM EDT reply actions 0 recs
I’d rather see more than one MMA game to be honest, what Dana did with EA just made him look greedy, desperate and small-time. Just as THQ had gotten stale with their WWE franchise they produced the best game of the lot when Midway provided competition with the TNA game.
As MMA fans and video game players we are going to get the best games if there are competitiors, both will keep each other on their toes and looking to provide the best possible game for the fans as well as learning from each others achievements and mistakes. If THQ are the only video game provider than all they have to do is release a game with the UFC brand and lots of fighters and they will sell loads of copies, no matter what the finished product is like. Give me competition over a monopoly anyday.
by David W-S on Jul 26, 2009 11:48 AM EDT up reply actions 0 recs
??? David EA has the monopoly on NFL football for gaming why would you want them to make a game for MMA when you want your ratting about competition over monopoly? EA rejected making a UFC game to start with and now that MMA is big they want in, and Dana is sticking behind THQ because they put there money behind the UFC when EA backed out so of coarse Dana is going to tell EA to F off. I watch the monopoly NFL, NHL, MLB, UFC….. competition is bad news for us fans there should be one league for the the best to compete against each other in.
by Beaver on Jul 26, 2009 10:36 PM EDT up reply actions 0 recs
Dana and the UFC PR team must be having a field day this weekend! Now after the debacle this week has been for his biggest rival (those t-shirt guys), if his PPV numbers officially come in next week, that will be more big, positive news for the UFC. I wonder if he has a crystal ball or something, because most of what he has been ranting and preaching about has come to pass so far. Love him or hate him, he continues to prove he knows his stuff, and the MMA business.
by sawyer on Jul 25, 2009 5:12 PM EDT reply actions 0 recs

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