UFC 100 gate does more than $5.1 million and 11,000 attendees
by MMAmania.com on Jul 21, 2009 2:24 PM EDT
24 comments
A sell-out crowd of more than 11,000 fans attended UFC 100 from the Mandalay Bay Events Center in Las Vegas on July 11, tallying a juicy $5,128,490 live gate for the promotion, according to provisional numbers released today by the Nevada State Athletic Commission (NSAC).
In addition to the live gate, the NSAC reports that 6,256 closed circuit tickets were sold for a grand total of $312,800.
That means the historic centennial pay-per-view (PPV) ranks second all time behind UFC 66: "Liddell vs. Ortiz 2" in Dec. 2006 ($5.3 million) as the most successful show in the history of the organization.
However, that figure does not include PPV buys, which are expected to well over one million, as well as merchandise sales and other event-related profits. And remember that tens of thousands of fans from around the world descended on "Sin City" for the first-ever two-day fan expo.
In short, it was a very successful weekend for the UFC.
But it did come at a price: The promotion dished out $1,790,000 in fighter salaries and another $400,000 in additional bonus money for the four participants who delivered outstanding performances. Production costs and employee salaries, too, more than likely cost a pretty penny.
Inside the Octagon, Brock Lesnar unified the UFC heavyweight championship with a second round mutilation of Frank Mir in the UFC 100 main event. Current Welterweight Champion Georges St. Pierre solidified his place among the pound-for-pound best with a dominating five round victory over Thiago Alves in the co-featured fight of the night.
And who could forget Dan Henderson's knockout of the night (and perhaps century) when he iced Michael Bisping in the second round with a crushing overhand right.
For complete UFC 100 results and blow-by-blow coverage of the main card action click here and here.
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wow ufc isn’t going anywhere anytime soon…..
by Akabane on Jul 21, 2009 2:31 PM EDT reply actions 0 recs
Was UFC 66 live gate was $5.3 million? Or total including ppv buys?
by MikeD on Jul 21, 2009 3:03 PM EDT up reply actions 0 recs
Live gate. PPV buys = 1 million x $40 each = $40 million in PPV sales, or thereabouts.
by PW on Jul 21, 2009 3:22 PM EDT up reply actions 0 recs
$40 American I hope…UFC 100 in Canada cost me $59.50… :(
by McArthur on Jul 21, 2009 3:38 PM EDT up reply actions 0 recs
that still doesn’t seem right…PW, was that what you paid or just a round #?
by McArthur on Jul 21, 2009 3:41 PM EDT up reply actions 0 recs
I think they’re up to about $50 American now, $55 for HD. I’m usually in a bar or go to a buddy’s house and throw in a few bucks.
by PW on Jul 21, 2009 3:42 PM EDT up reply actions 0 recs
ah yes…my fault…I get HD too and forgot it was a bit more
by McArthur on Jul 21, 2009 3:44 PM EDT up reply actions 0 recs
Keep in mind that the PPV revenue is not directly paid to Zuffa – the money first goes to the cable/satellite operators who have contracted agreements with Zuffa. They get their cut first before Dana sees any $$$.
by Drake_Labatt on Jul 21, 2009 3:50 PM EDT up reply actions 0 recs
Actualyy the company broacasting the PPV gets a cut and it varies so the above formula means nothing
by RoJ on Jul 21, 2009 5:03 PM EDT up reply actions 0 recs
Advertising is also expensive as hell. The UFC probably made at least a 30 million dollar profit that weekend.
by Jeremyjackson on Jul 21, 2009 5:47 PM EDT up reply actions 0 recs
This is just a total guess. But from always looking at the numbers, it seems the event gates pays for everything. Fighters, office workers, production, advertising, ect… Then the pay per view revenue is all pure profit – give a take a million.
by JTK5 on Jul 21, 2009 2:33 PM EDT reply actions 0 recs
heres to hoping dan gets another ko of the year against rich!
by brendan on Jul 21, 2009 2:35 PM EDT reply actions 0 recs
wwaaaaay to soon to have a rematch between them two…
by robbyc on Jul 21, 2009 2:36 PM EDT up reply actions 0 recs
Definitely agree that its too soon, I just dont really understand what a win would do for either of them in this situation.
Do not want to see another ko of the year though, Rich is one of my favorite fighters!
Anybody hear any rumors about the PPV numbers yet?
by WB on Jul 21, 2009 2:40 PM EDT up reply actions 0 recs
“A win for Rich means a third fight.”
…this December.
by prokstar on Jul 21, 2009 3:28 PM EDT up reply actions 0 recs
Rich Franklin will beat Hendo this time around way more technical and will not get hurt with that big right hand probably win by decision. Either way this fight is another decision mark my words.
by Cory on Jul 21, 2009 2:50 PM EDT reply actions 0 recs
All costs aside, I suppose they made a nice cool few million from the event. Not a bad profit from one months operations.
by UK_Chris on Jul 21, 2009 2:56 PM EDT reply actions 0 recs
Yeah JTK5, and then some… the sponsors, the fighters sponsors recently introduced 100 grand just to be allowed to be worn, the game, TUF, huge… huge huge huge. Hope it builds up to a fighters “pension” or something for the mediocre fighters that not make the big money, or a good full coverage health insurance package or something. Allthough the UFC take care of the fighters so they say, its all too much up in the air without any certainty, this should be regulated. sorry, rant…
by Mauro Ranallo's "level trajectory" elbow on Jul 21, 2009 3:09 PM EDT reply actions 0 recs
Dong Hyun Kim talkin too Korean news
Magazine: There is rumor that your next fight will be against a big name
DHK: Nothing is for certain right now but I think I will be fighting in UFC104. The location is in LA so I will have a lot of Korean supporters and UFC is very much interested in this particular event. I would prefer to fight against bigger names like Jon Fitch. I really want to fight against big names.
Magazine:: How do you think you will do against GSP?
DHK: I would be very confident going into the fight. Whoever the opponent is I am confident I can fight up to their level. GSP took down Alves constantly but I think my southpaw stance will make it a bit harder for him. I think I will do much better against GSP in clinch situation. But I still have a lot to work on right now.
by McArthur on Jul 21, 2009 3:54 PM EDT reply actions 0 recs
Bwahhahahahahahaha!!!!!!!!! Thanks for the laugh Mac. (Wiping tears from my eyes) I owe you one!
by Dragon on Jul 21, 2009 4:00 PM EDT up reply actions 0 recs
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